True Integrated
Marketing Communications (IMC) implemented from clients¡¯ perspective
1. Help Clients Achieve their Business Objectives
- Extensive knowledge on IT market and technology and in-depth understanding
on clients¡¯ business objectives
- Help clients set up communications strategies to achieve their business
objectives based on strategic thought process
- Consistent implementation of communications programs with proactive
and prompt approach
- Focused, Fast, Responsive, Aggressive, Tapped into the market
- Systematic performance evaluation system
2. Integrated Marketing Communications
(IMC)
- The only true IMC agency in Korea
- Strategic mix of various marketing tactics including PR, seminars,
tradeshow, conferences, ads, DB, newsletter and DM in consistent manner
to help clients achieve the business objectives
- Master AE supervises all marketing programs, allowing consistency
of strategy and synergy effect
3. Strategic PR Consulting
- Through systematic media analysis, market research and media audit,
support clients set up, supplement and improve their marketing strategies
- Creative and breakthrough communications solutions which works the
best to highlight and deliver clients¡¯ key messages in the market
- Propose variety of PR programs and contents for right target media
- Media savyy
4. Experts with Rich Experiences
- Strong mix of PR and marketing experts originated from PR/marketing
departments of multinational IT corporation, PR agencies and media
- All equipped with insight on market trend and technology trend with
extensive knowledge on IT
- Excellent writing skills for case studies, technical contribution,
by-lined articles, and features without involvement of engineering staff
of clients
- In-depth and broad network and close relationship both with business
and IT media and journalists
- 100% of staff including back-office staff are involved in client
servicing
- Client services for the sake of time and convenience of clients and
intelligent use of technology for daily servicing
5. Global Shout Network
- As Korean presence of Shout Communications Asia headquartered in
HK, Shout Communications Korea works with Asia wide network, covering
Korea, HK, China, Taiwan, Singapore, Malaysia, Australia/New Zealand,
Japan and India.
- Shout Communications Asia partners with Porter Novelli for IT sector.
- Work with multinational clients in metrics connecting Shout network
and clients¡¯ regional network, creating true global partnership
- Accumulated experience of servicing multinational corporations
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